From the other side of the counter
Built in a plant shop. Trusted by plant shops.
We don't just sell to plant shops. We run one. Every product in our wholesale collection is developed, tested, and merchandised in our own retail store before it reaches our wholesale partners.
The result is practical products your customers will love, dependable quality, and easier merchandising for your team.
$300 opening minimumCase-pack orderingRetail-floor tested
About us
Built from the questions we answer in-store.
Lost in the Forrest operates one of Minnesota's largest independent house plant retailers. That gives us daily insight into what customers buy, what products hold up over time, and what store teams actually need to succeed.
Merchandising
Products have to explain themselves on a shelf.
Use cases
Staff can recommend them from real plant-care conversations.
Repeat demand
The line favors items customers come back for.
Featured categories
Product ethos
Shelf-ready goods with the rough edges already worked out.
We care about the details that matter after a box lands: how the product sits on a shelf, how easy it is for staff to explain, how it holds up in transit, and whether customers come back for it.
Clear use cases
Approachable price points
Operationally simple reorders
Reviews
Trusted by independent plant shops.
“Quality product, quick shipping, and easy to reorder.”
“Our customers keep asking for the products we carry from LITF.”
“Love all of the product we received. The perfect addition to plant sales and customers keep asking for more.”
“Our customers love the products and we have had to reorder multiple times. The team is quick and helpful.”
Wholesale program
Straightforward terms for serious plant retailers.
Fixed wholesale pricing across the line
$300 minimum opening order
Case-pack ordering on every SKU
Standard shipping: $49.95-$99 by subtotal tier, with freight handling for heavy or oversized orders